HOW TO CHOOSE THE RIGHT TEXTBOOKS FOR YOUR SCHOOL
David Adeniji – adenijidav@gmail.com – 08069462143
In those days, choosing which textbooks to use was not a problem for the schools. There were only few private schools and even the government had no problem prescribing which textbooks to use since the big publishers are right there – If it’s not oxford press, then it’s either University press or Macmillan. Literamed Publications and Evans Publishers were equally two of the few to choose from.
But the story has changed now. Writing textbooks is now almost as synonymous as starting schools. There are probably as many textbook authors/publishers as the schools we have. Again I began to think that just as almost every good teacher aims to own a school, Authoring/Publishing textbooks is equally a dream of many teachers.
But a distinction has to be made between authors, publishers, self publishers, printers and simply book sellers. I will not complete all that distinction this morning. But I’m writing this piece due to my encounter in a school while visiting a school owner. I think now, the era of Publishing as it were is almost over. A publisher is an Individual or corporation organization responsible for the printing and distribution of digital or printed publications. Publishers also handle the marketing efforts for the publications and usually may not not be the creators of the material. Publishers simply serve as the intermediary between the author of the publication and the consumer market.
The author, we know is the one who wrote the content of the book. The printer is the one contracted by the publisher to do the printing while book entrepreneurs combine two or more of the above definitions.
Now, this school I’m talking about could be called a very big school in that area. It’s perhaps the biggest – at least in terms of structure, population and fees. There came the bookseller or publisher or author – I don’t know which one to honour him with, because I think he’s everything. He’s the author of the books he’s selling and distributing, he’s just that determined entrepreneur like many of us are. And I think he handled the printing also because they weren’t of exceptional quality. The only thing I found rather amazing about him is that his oral communication, charisma, spoken English and self carriage , to me does not communicate as much intelligence as you’d expect from one who combines his many portfolio. Well, I took a closer look at his textbooks and was proved right from the very first few pages I opened. I found errors I could not immediately communicate to the school owner who has already purchased over a thousand copies.
_*SELF PUBLISHERS ARE GREAT. MANY THANKS TO THEM*_
No doubt we’re now in the era of self publishing – because people have become more creative and more entrepreneurial – inventions borne out of economic necessity. And since textbooks are compulsory, schools while trying to save cost on behalf of the parents, should also learn to discern quality and not fall cheap to brilliant marketers. To many school owners, how can anyone possibly teach them this? – They’ve been at it for decades.
WELL, IF YOU’RE NOT TIRED OF LEARNING; FROM TOMORROW, I WILL TEACH ON GETTING THE BEST TEXTBOOK DEALS
David Adeniji
Convener – SOF, SOFCOOP, NSIG
adenijidav@yahoo.com
08069462143
NB: IT’S ONLY 2 DAYS TO THE 4TH OUTDOOR SESSION. MAKE SURE YOU REGISTER THIS WEEK TO ATTEND. THE EARLY BIRD SLOTS ARE BEING FILLED. AFTER THIS, THE PRICE RETURNS TO THE USUAL PRICE. Good Morning!
Please remember the SOF programme for teachers:
L A S E – Leadership Attitudes, Skills And Ethics*_ *This week, we trained in 4 schools. This week, we training in more schools* We can train your own teachers too. It’s the best training you can ever give them. Believe me!
*L.A.S.E.* Identifies that every teacher is a leader. Not in the mere sense of the word but in Attitude, Skills and ethics. LASE equips the teacher with salient attitudes in dealing with various strata of Children, Parents and the environment.
L.A.S.E is the SOF Training Designed to Equip your teachers with just the right skills to transform their orientation about the school and improve their productivity in terms of marketing the school even as you position the school for new heights. It also helps to solve the issues of ATTITUDINAL IGNORANCE and Ethical Interaction with parents. It’s a 4 Hour course and here’s the Course Content:
SOF CHARGE OF THE DAY – MON 23TH APRIL, 2018 – CONTD.
The following modules are involved in L.A.S.E.
_1. ON THE SPOT FACTS, FIGURES AND SKILLS FOR SCHOOL ADMINS and Teachers_
_2. Effective Self Leadership for teachers (SLT)_
_3. ETHICAL interaction with parents_
_4. Advanced techniques of Lead generation and school marketing for teachers_
_5. Understanding the child-psychology_
_6. Care giving – the passion approach_
_7. Value Booster Skills, Conduct and Ethics for every teacher._
_8. Harnessing the power of the internet to acquire and Dispense knowledge_
_9. Use the rod Vs Spare the Rod_
_10. The power of dedication and Loyalty_
*BELOW ARE DETAILS OF THE NEXT OUTDOOR SESSION*
*✅Date*: Wed 25th April, 2018 | 10am
*✅Venue*: Avital Suits And Resort – 15, Sam Shonibare Street, Of Ogunlana Drive, Surulere, Lagos
*✅Host*: David Adeniji (Master School-Strategist, Business Coach)
*✅Entry*: N29,000 (Holiday Special – N20,300 – First 20 Registrants)
*✅Covers*: Lunch, Full Course Materials, One-On-One Consultation with David Adeniji
*✅Payment*: Access Bank, 0033762968, David Adeniji
*✅Contact*: 08096719400, 08069462143
*There’s always a better way to doing business, Join the class of Masters. Your school needs fresh solutions.*
